Starting January 16th, Microsoft will be dropping the price of its Xbox One console to $ 349. The price drop, described as a “promotion” in the announcement, doesn’t come with an expiration date.
This special Microsoft Xbox One promotion will be available nationwide at most major U.S. national retailers. Major retailers include Amazon, Best Buy, Microsoft Stores, GameStop, Toy’s ‘R Us, Target, and Walmart. If you think you are suffering from Deja Vu, that’s because Microsoft instituted an identical price drop over the holiday season, which ended on January 3rd.
The past year was fantastic for the game industry. Stimulated by the success of the previously mentioned promotion, Xbox One ended 2014 with an unequaled holiday sales season, claiming to be the best-selling gaming console in the U.S. for November and December.
Microsoft also stated that the Xbox One sold more games in the U.S. through the months of November and December than any other current generation platform. Brisk game sales were achieved due to a stong, diverse portfolio of titles, and retailers offering video game coupons to promote purchases. Also during the past holiday season, Xbox 360 became the best-selling seventh generation console of all time in the U.S.
Most of Microsoft’s announcement and accompanying video involves touting of sales numbers, and some brief overviews of things on the horizon. If you are interested in more details you can read the entire announcement here.